{"id":5788,"date":"2026-02-10T14:34:55","date_gmt":"2026-02-10T13:34:55","guid":{"rendered":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/?p=5788"},"modified":"2026-02-10T14:45:37","modified_gmt":"2026-02-10T13:45:37","slug":"fysiopraktijk-revalidatie-4-therapeuten-wil-tweede-locatie","status":"publish","type":"post","link":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/artikelen\/fysiopraktijk-revalidatie-4-therapeuten-wil-tweede-locatie\/","title":{"rendered":"Fysiopraktijk \/ revalidatie (4 therapeuten, wil tweede locatie)"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0%;--awb-padding-left:0%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1312.5px;margin-left: calc(-5% \/ 2 );margin-right: calc(-5% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.375%;--awb-margin-bottom-large:30px;--awb-spacing-left-large:2.375%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:2.375%;--awb-spacing-left-medium:2.375%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:2.375%;--awb-spacing-left-small:2.375%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:5px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:15px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography2-line-height);\">Situatie \/ Probleem<\/h2><\/div><div class=\"fusion-text fusion-text-1\"><p>De eigenaresse wilde een praktijk waar mensen niet alleen \u201ceven worden gekraakt\u201d, maar echt leren anders met hun lijf omgaan. Mooi. Maar de praktijk verkocht in werkelijkheid losse behandelingen van 20 minuten. Cli\u00ebnten verwachtten \u201cmaak me even los en dan ga ik weer.\u201d Het team raakte gefrustreerd. Ze voelden zich meer EHBO dan begeleider.<\/p>\n<\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-custom_color_10);border-color:var(--awb-custom_color_10);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:5px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:15px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography2-line-height);\">Aanpak \/ Oplossing<\/h2><\/div><div class=\"fusion-text fusion-text-2\"><p>Ze schakelden over op trajectdenken: geen losse sessies meer verkopen als primair aanbod, maar \u201c12 weken pijnvrij werken\u201d-trajecten met behandeling + oefenplan + houdingsanalyse op werkplek. Intern zei ze letterlijk: \u201cWij zijn hier niet om ruggen \u2018even te repareren\u2019. Wij zijn hier om ervoor te zorgen dat mensen weer durven werken zonder angst.\u201d Dat werd het verhaal. En dat verhaal werd ook de enige boodschap naar buiten.<\/p>\n<\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-custom_color_10);border-color:var(--awb-custom_color_10);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:5px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:15px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography2-line-height);\">Resultaat &amp; Les<\/h2><\/div><div class=\"fusion-text fusion-text-3\"><p>Niet iedereen ging daarin mee \u2013 sommige \u2018even kraken\u2019-klanten vielen af. Maar de mensen die bleven, pasten bij de droom. Het team voelde: wij doen zinvol werk. Dat gaf energie en rechtvaardigde de uitbreiding. Les: visie is ook durven stoppen met klanten die niet passen. Je kunt je droom niet waarmaken voor iedereen.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42,1],"tags":[17],"class_list":["post-5788","post","type-post","status-publish","format-standard","hentry","category-visie-droom","category-artikelen","tag-business-cases"],"permalink_manager":null,"_links":{"self":[{"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/posts\/5788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/comments?post=5788"}],"version-history":[{"count":1,"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/posts\/5788\/revisions"}],"predecessor-version":[{"id":5789,"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/posts\/5788\/revisions\/5789"}],"wp:attachment":[{"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/media?parent=5788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/categories?post=5788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nationaalgroeiplan.nl\/kennisbank\/wp-json\/wp\/v2\/tags?post=5788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}